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By Heidi BlackWith your own business, who you work with is completely up to you, so doesn't it make sense to work with the most competent, highest caliber people possible?
We will suppose you have some understanding and experience as a networker. Now, imagine attracting people who want to earn $10,000 to $50,000 per month vs. just $200 to $1500 per month. Working with professionals, big thinkers and doers like you. Folks that are coachable, hungry to learn and to grow their businesses... and in turn your business! Zig Ziglar put it best when he said, "You can have everything in life you want, if you will just help enough other people get what they want."
It makes all the difference to spend your time recruiting, training and equipping people who are just like you. Not the struggling, job mentality type. Instead, those that may (or may not necessarily) be making a great living, that recognize there are alternative - more efficient - ways to make a living and beyond that, to leverage themselves - to earn more money in less time.
If you have been building (or trying to build) a home based business for some time, you may be wondering, where have these people been hiding? Of course most folks would prefer to work with high caliber, professionals, self-starters that would not require hand-holding in their business. Given the right opportunity, would take initiative, raise their hand as one who wanted to learn and succeed, using the tools and training you would provide them. Another factor to consider is that many of these people you want to work with are already working with or have worked with traditional MLMs, and they understand what is required to be successful in a home based business.
However, they have not been able to achieve the level of income they want due to small commissions and a high level of attrition in their business. Many of these folks have given up on the idea of making money from home. However a lot of them are entrepreneurs at heart and would consider another opportunity IF only they could see themselves earning a respectable and stable income in a reasonable amount of time.
These top quality candidates are out there AND they are looking for a solid money-making opportunity. Are you positioned to capitalize from this multitude?
What are they looking for in a 'Home Based Business' or 'Internet Marketing Program'?
1. YOU. Yes, this never changes; you are the key factor in your enterprise. No matter what you are offering in the way of a product or service, never forget, people are buying YOU. Are you the leader people are looking for? If not, invest in yourself. Become that person, the ideal you, that would attract top tier, high caliber professionals to your business.
2. A way to replace their income in a matter of weeks or months, not years. Will your current program allow them this option? This is where there is a big difference between traditional MLMs and Top Tier programs. MLMs pay out a small percentage on many levels of activity - so it takes many months to build a reasonable flow of cash. Whereas Top Tier programs pay a larger commission up front - making it possible to earn a full-time income in a matter of months, or even weeks in some cases. This is a critical point to consider: would you rather earn $100 or $1000 per sale, for the same amount of effort? With this newer model, you can reasonably earn a stable full-time income working with 10 people, vs. trying to manage several hundred. Time is money. Money is worth more in your pocket today than it is made slowly over the next 12 to 24 months. So get paid today and invest your money into true residual income vehicles outside the MLM industry, like real-estate or foreign exchange.
Bottom line, the traditional MLM, home based business industry has changed. If you have hopes to be among the self-employed, successful entrepreneurs, you must adjust course and get savvy to the changes. Unfortunately, the Internet made it possible for literally anyone to start their own MLM company; regardless of level of experience or understanding of the industry. While this is frustrating, it is reality. Do not despair. There are a handful of stable Top Tier programs available to you, that will provide you valuable training in the critical areas of marketing and leadership development. And when you're partnered with a quality Top Tier Program, due to the high commissions paid same day and value of the mentorship & training, IF you are willing to be coachable, and consistently implement what you learn, you can expect to attract Top Tier, high quality people to your business and earn a stable, significant income from home.
Brad & Heidi Black have proven themselves as entrepreneurs, both online and off line. Their love for people and marketing drew them to the Internet, where they've partnered with top Internet marketers, to mentor others to achieve success and create long-lasting wealth working from home. The Blacks reside in beautiful Portland, Oregon.
This article was written by Heidi Black
Learn more about Brad & Heidi and how to Build a Business that Attracts High Quality Candidates!
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